MTN Anti-Substance Abuse Programme - (ASAP)

Fighting Youth Drug Abuse through Distributed, Gamified Knowledge Empowerment

About MTN ASAP

The Anti-Substance Abuse Programme (ASAP) is MTN Foundation's flagship advocacy campaign launched in 2019 to combat drug abuse among Nigerian youth aged 10-25 years. Our mission is to discourage first-time use of addictive substances by providing relevant information and engaging key stakeholders across the nation.

The program has evolved into a comprehensive digital education ecosystem, delivering not only drug abuse awareness but also STEM education, leadership development, and career guidance resources through innovative technology platforms.

  • Partnership with UNODC, Federal Ministry of Education, and NDLEA.
  • Aligned with SDG 3 (Good Health and Well-being) and SDG 17 (Partnerships for the Goal).
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Students Reached

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Trained Teachers

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States Across Nigeria

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Schools Participating

Our Impact

Measuring the reach and effectiveness of the MTN ASAP program across Nigeria

Regional Statistics

South East

8,182 students28.7%

South West

6,591 students23.1%

North Central

6,582 students23.1%

North East

4,656 students16.3%

South South

4,338 students15.2%

North West

4,051 students14.2%

Program Participation

Learn how different stakeholders can engage with the MTN ASAP initiative

School Selection & Participation

Schools are selected by the Ministry of Education based on vulnerability to substance abuse in their communities.

  • Selected schools must be public secondary schools across Nigeria
  • Schools nominate 10 teachers to coordinate participating students
  • Schools provide a list of 600 students in JSS3 - SS2
  • 3 students are eventually nominated to represent the school in the national quiz competition

National Quiz Competition

Showcasing academic excellence and substance abuse awareness through our annual competition

Competition Overview

The MTN ASAP National Quiz Competition is a prestigious annual event that tests students' knowledge on substance abuse prevention, STEM subjects, and general knowledge. The competition features a four-stage structure, culminating in a grand national finale with valuable prizes for winners.

Current Year Schedule

October 13 - 20, 2025

Eligibility

3 students selected from each participating school

Prizes

Digital devices

Four-Stage Structure

1

School Level

Initial qualifying round conducted within participating schools

2

State Level

Top performers from each school compete at the state level

3

Regional Finals

State winners advance to compete in six geopolitical zones

4

National Finals

Regional champions compete for the national title and grand prizes

Digital Platform Ecosystem

Our integrated suite of applications designed to deliver comprehensive education and substance abuse prevention

MTN ASAP Learn App

Primarily focused on Drug Sensitization content, with additional STEM materials, leadership development modules, and progress tracking dashboard.

The QuizMaster

Advanced competition management system with sophisticated proctoring capabilities, real-time monitoring features, and anti-cheating mechanisms.

MTN ASAP Live

Hosts the live quiz sessions and virtual meetings with resource sharing capabilities and session recording features.

The Control App

Centralized management dashboard for program-wide monitoring, comprehensive reporting, and performance analytics.

2025 Program Schedule

Current Year Schedule

September - November 2025

Key dates and activities for the MTN ASAP program implementation

Onboarding of Selected Schools

September 7 - 13, 2025

Schools selected by Ministry of Education begin the onboarding process to the MTN ASAP program.

Teachers Activation

September 15 - 18, 2025

Training and orientation for nominated teachers from participating schools.

Students Activation

September 20 - 22, 2025

Orientation and introduction for JSS3 - SS2 students selected to participate in the program.

Drug Sensitization

September 24 - October 8, 2025

Comprehensive drug abuse awareness and prevention education for participating students.

Quiz Competition

October 13 - 20, 2025

National quiz competition testing students' knowledge on substance abuse prevention and related topics.

Post Competition Activities

November 1 - November 30, 2025

iLead Training, STEM Content Engagement, and other educational activities to further develop students' skills.

Eligibility Information

  • Schools are selected by Ministry of Education
  • Participating schools must be public secondary schools
  • Schools may apply for consideration
  • Schools nominate their teachers and students
  • Participating students must be between JSS3 - SS2

Program Partners

Strategic partnerships that drive our mission forward

MTN Foundation

MTN Foundation

United Nations Office on Drugs and Crime (UNODC)

United Nations Office on Drugs and Crime (UNODC)

Federal Ministry of Education

Federal Ministry of Education

National Drug Law Enforcement Agency (NDLEA)

National Drug Law Enforcement Agency (NDLEA)

Strategic Partnerships

The MTN Foundation secures strategic partnerships internally to ensure the success of the ASAP program. These carefully selected collaborations with government agencies, international organizations, and private sector entities enable us to leverage diverse expertise, resources, and networks to maximize our impact in combating substance abuse among Nigerian youth.

Our partners contribute to curriculum development, implementation support, monitoring and evaluation, and policy advocacy, creating a comprehensive ecosystem for sustainable change.

Program Activities

  • Comprehensive digital education ecosystem
  • Advocacy walks in communities
  • Teacher training and certification
  • Student sensitization programs
  • National quiz competition

Execution Partners

i-Cube Worldwide

i-Cube Worldwide

Technical Partner

Technology implementation partner for the MTN ASAP digital ecosystem.

Connect Marketing

Connect Marketing

Implementation Partner

Strategic implementation partner for the MTN ASAP program.

Stakeholder Collaboration

While strategic partnerships are secured internally, MTN ASAP welcomes general stakeholder collaborations to enhance program impact. Community organizations, educational institutions, and individuals passionate about substance abuse prevention can contribute to advocacy walks and awareness campaigns.

Frequently Asked Questions

Find answers to common questions about the MTN ASAP program

Get in Touch

Contact us for more information about the MTN ASAP program

Send us a Message

Contact Information

Email

asap@mtnfoundation.org

Phone

General Enquiries: 300

NDLEA 24/7 Psycho-Social support Helpline: 080010303040

Address

MTN Nigeria Foundation Limited by Guarantee
2nd Floor, MTN Plaza
No 1, Awolowo Road
Falomo, Ikoyi, Lagos

Office Hours

Monday - Friday: 9:00 AM - 5:00 PM

Saturday - Sunday: Closed